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Promotion Strategy for Belite#1!
What is AR technology?
A sales assistant application with AR (augmented reality) as the core technology, focusing on serving traditional manufacturing enterprises such as ceramics, furniture, etc., and applied to various places such as store on-site delivery, newcomer training, exhibition, etc.
Difference from traditional design software: auxiliary sales rather than design
The biggest difference between AR Ji shopping and traditional decoration design software is that the latter mainly serves designers and mainly assists designers in drawing; while the former is a store sales assistant tool, which helps to improve the conversion rate of on-site sales. In general, the tile products in the store are displayed individually, and the overall paving effect can either refer to the decoration effect drawing made by the designer in advance, or be imagined by the consumers themselves.
Through this software tool, the salesperson can show the overall effect of tiling to the consumers on site at any time, and switch the products with one key, which will greatly increase the consumers' intuitive feeling of the products, and help to improve the on-site sales transformation, and the display effect is shown in the following figure:
In addition to assisting on-site sales of stores, this tool software can also be used in places such as exhibition attraction and employee training. Especially in the ceramic industry, almost every year, there are various important exhibitions such as ceramic exhibitions and building materials exhibitions. Through ar purchasing software, AR exhibition replaces the traditional product exhibition, which not only increases the innovation and fun of product exhibition, but also greatly enhances the interaction with the exhibition audience, so as to achieve the purpose of customer attraction and drainage.
https://dy.163.com/article/ELM2RC2305389E15.html
In decoration design, tiling is a rigid demand. The starting point of a group of decoration design software represented by kujiale and 3D home is only to serve designers - assist designers in function, material and technology, and design decoration effect drawings for owners.
https://dy.163.com/article/ELM2RC2305389E15.html
AR jigoal, with the core functions of AR commodity display and AR retrieving product parameters, is a software mainly used for store sales and C-end users.
Core function: AR commodity display & scan parameters
Ar Jigou has two core functions, one is ar commodity display, that is, with ar Augmented Reality technology, virtual objects are placed in the real world to enhance user perception. Taking tile laying as an example, through AR, you can achieve one click tile laying effect at the user's location, as shown in the following figure:
Another function of AR Ji purchase is to scan and view product parameters. Users only need to open the software app, click the scan button of AR in the navigation bar, and scan the physical products to get the detailed parameters of the product, such as tile category, specification, applicable space, current inventory, etc.
At present, AR purchasing software has been launched in Apple mall. It is an ar software tool mainly for ceramic, furniture, real estate, home decoration design and other industries, providing B2B2C enterprise consumption level sales assistance.
Showroom sales
The ceramic products in the exhibition hall are often displayed individually, and the specific paving effect needs to be displayed above the space effect by the designer. With the help of AR technology, the salesperson only needs to open the app, call out the 3D model of the product, and then display the tiling effect of the ceramic tile product for consumers on site.
https://www.sohu.com/a/328528515_120181628
App development technology: AR, LBS application, photo processing, office document preview, 3D engine, ePub electronic publishing, WiFi control, cool special effects and video interaction. For example:
1, Alipay AR sweep (mobile payment), the popularity of Alipay, making AR entry threshold low, 18 new year's Eve sweep the new year's gesture, five Fu has been applied to this function.
2. Qqar (Social Software), QQ penetration rate is also very high, so there are also commercialized. At present, qqar belongs to AR open platform;
Six benefits of AR technology to education:
Reduce cost: with AR technology, many courses need no physical materials. Interesting: because the content presented by AR is all 3D, very vivid, intuitive and image, which is helpful for students to understand and remember.
Teamwork: when students use AR technology to learn, they are no longer rote, but to experience the learning content, and can participate in the teaching in the way of teamwork. Save time: in the past teaching, teachers often use PPT, video and other methods to give virtual explanations, and then take out the physical objects for observation. Remotesupport: AR enables teachers and students from different regions to gather in a virtual classroom and achieve real-time interaction.
Improve safety: Chemistry, physics and other disciplines need to do experiments in the teaching process, which has a certain degree of risk. With the help of AR technology, virtual experiments can be carried out completely, and the same effect can be achieved at the same time.
https://www.caigou.com.cn/news/2017061353.shtml
Since its launch in June, the ARJ purchase app has accumulated the next group of loyal fan users, serving ceramic, furniture, home furnishing design and real estate related customer groups from multiple dimensions such as sales transformation in the store, sales guide and training, and product purchase by dealers. It is precisely because of these huge advantages of AR technology that we believe that in the future, AR will penetrate into all corners of education and bring a far-reaching revolution to the education industry.
